In an unexpected development, Danika Priim, a well-known figure in the rugby league world, has been charged with sexual assault, causing significant shockwaves through the sports community. Once celebrated for her on-field achievements and insightful commentary, Priim now faces serious accusations regarding an alleged incident in July 2022 at the Horsforth Cricket Club in West Yorkshire.
The charges claim that Priim, now 40, 'intentionally touched a woman aged 16 or over' without her consent. In response to the charges, Priim voluntarily resigned from her position as vice-president of the Rugby Football League (RFL), marking a significant pause in her illustrious career. The RFL confirmed Priim's decision to step down while awaiting the outcome of legal proceedings.
Priim, who appeared at Leeds Magistrates' Court in February 2025, did not enter a plea and is now scheduled for a hearing at Leeds Crown Court on March 13, 2025. This pivotal appearance will determine the next steps in the legal process. Having retired from professional play in 2021, Priim had successfully transitioned to a fruitful career in broadcasting, working alongside reputable networks like the BBC, Channel 4, and Sky Sports. Her coverage included prestigious events such as the 2022 Rugby League World Cup and 2024 Olympic rugby sevens.
From Rugby Star to Media Maven
Before the charges, Priim was celebrated not only for her significant contributions to the sport but also for her dynamic presence on screen. Her career highlights include winning major honors with both the Bradford Bulls and Leeds Rhinos, underscoring her prowess on the field and establishing her as a key figure in rugby league.
However, the transition to media wasn't always smooth. In her recent reflections via LinkedIn, Priim candidly shared experiences of social media abuse she faced throughout her broadcasting journey. Despite considering quitting her media roles due to threatening and negative messages, she ultimately continued, driven by encouraging feedback and a passion for the game.
Priim's appointment to the vice-presidency of the RFL in September 2024 was viewed as a significant career milestone, suggesting a promising leadership path within the sport's governance. However, these assault charges have undeniably cast a cloud over her future prospects in both the sporting and broadcasting arenas.
The unfolding legal drama surrounding Danika Priim not only affects her but also presents challenges for the organizations she has been affiliated with, raising questions about future roles and responsibilities within the sports community.
Write a comment